by Cassie Arnold | Mar 23, 2018 | Communications, Sales
You’re a professional. You are a better than average writer. You know more about the issues that matter to your clients than anyone else. So you should make the time to write your own articles, posts or presentations, right? Wrong. After many years in the marketing...
by Cassie Arnold | Feb 8, 2018 | Modern Work, Sales
Way back when I was a student debater, I realized that speeches I wrote scored better when someone else delivered them. Ever since then, I’ve built a career being the woman-behind-the-curtain. But that became tricky once I became self-employed. I’ve been on my own for...
